Eason Tang

1. UPASS Brochure
2. Aesop
   
3. Cino Rebrand
   
4. Haute
   
5. Demos
   
6. Album Visual
   
7. Smiski Website
8. Neos Branding
9. Select 3D Work
   

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Album Visual3D Motion Graphics | Album Visualizer
Able, a renowned pop artist in China, approached me to help create buzz for his latest album, Psylence. Together, we crafted a marketing strategy that captured attention and generated excitement for the album's release.

From the beginning, our goal was to create a content-rich visualizer that allowed the audience to immerse themselves in the video's elements while experiencing the album.

The artist wants listeners to feel the power of his music deeply. He's moving away from creating hit songs in a fast-paced world; this album marks the beginning of his journey. He aims for his work to be "silent but loud."

The heart symbolizes our struggle for freedom in a judgmental, digital world. Though connected by wires, it yearns to be free. We're trapped by societal rules, yet small moments, like jellyfish, bring light to our world.

In addition to the initial Album Visualizer, we created few more visualizers for tiktok/Instagram marketing